Loader Image
Contact Us | Creative Pixel Media | Dental Marketing & Website Design | Calgary & North America

PPC (Pay per Click) Google Ads (Google AdWords)

How Much $$$ Are You Wasting on ineffective Google Ads management?
Results or Money Back!

  • Managing over 2M+ Ad Budget
  • Averaging 6x ROI across our clients
  • Google Partner
  • Money Back Guarantee

The name may have changed but the unique skill set required to make Google Ads (AdWords) successful is still the same. As a leading Google Certified Partner, with an annual managed spend of over $2,000,000 per year, our clients benefit from our uncompromising commitment to developing expert smarts and ingenious technologies to maximize their PPC results. We have invested heavily in industry leading talent as well as technologies to help you achieve immediate return on your investment, mastering the science of helping you reach the right audience at the right time.  The results, using the power and reach of Google to grow your businesses!

Why Choose Creative Pixel Media for your Google Ads?

Google Ads, (formerly Google AdWords), in marketing is that rarest of things: a reliable and successful advertising channel. But only if you do Google Ads management the correct way – the way we do it is as a preferred Google Partner agency. Otherwise, you risk ending up with a gaping hole in your budget from an ineffective Ad spend that could be used to effectively target high-quality, long-term clients.

Our agency team addresses Google Ads management with our trademark scientific methodology. With our data-driven precision. With our proprietary AI tech and with the industry’s brightest digital marketing specialists poring over every decision. Our accountability is to your ROI and with your bottom line in mind.

The net result? Google Ads Campaigns that are both ethical and highly effective! Our Google Ads case studies for clients large and small prove our Ads management success – with clients across North America and in multiple industries. Our successful track record has made us a sought after digital marketing partner.

Google Ads Icon

Google Ads

Google Ads Icon

Google Ads

Drive immediate targeted traffic to your website services, fast with PPC (Pay-Per-Click) advertising services on Google Ads search engine platform.

Display Ads Icon

Display Ads

Display Ads Icon

Display Ads

Engaging Google Display Ads entice your audience to click, visit, and stay on your website.

Conversion Tracking Icon

Conversion Tracking

Conversion Tracking Icon

Conversion Tracking

The proof is in the pudding so to speak as we track ALL convertible events on every dollar spent.

Patttern Line Image

Reviews that speak for themselves

Don’t just take our word for it. CPM has received an amazing 5-star Google rating from our clients.

Home to the Best Google Ads Gurus

While Google Ads management is just one of the many digital marketing specialties at our agency, our Google-accredited Ads experts are the best in the business. And they are equipped with cutting-edge tools that gives us – and you – an even bigger competitive advantage.

Are Your Google Ads Not Performing?

There might be a number of reasons you are looking for a new professional AdWords agency to manage your Dental Marketing, Chiropractic Marketing, Physiotherapy Marketing, and other Google Ads Account.

As a preferred Google Ads management agency, we often hear reasons like:

  • I am not sure how to optimise my ads
  • I do not have the time to continually optimize my ads
  • I do not know if I am optimizing my ads correctly
  • I am not getting or have not gotten the results I was expecting
  • The reports I get are unclear, confusing and generic
  • I need proactive suggestions to improve performance
  • My existing agency shows no accountability for their campaign strategies
  • I NEED HELP!

As a Google Partner, we have the experience and knowledge to utilise the entire Google Ads (AdWords) platform.

Don’t take our word for it, check out our case studies and Google Reviews to show you we are one of the top Google AdWords agencies as out team lives and breathes its core values, ethics and doing everything we can to ensure maximum ROI for our clients.

Google Ads | PPC | Creative Pixel Media | Dental Marketing & Website Design | Calgary & North America

Our Proven Approach to Google AdWords Management

CPM Process + CPM Brains + CPM Metrics + CPM Tools. When you put it all together, it’s a winning combination for digital marketing success. We have been successfully utilizing Google Ads since 2007 and our years of Google Ads experience shows in our Clients Ads success. It’s the formula that our Google Ads management team uses to deliver the advertising ROI and data-driven outcomes our clients can expect.

Just like the digital marketing landscape itself, our Google Ads campaign management process is continually evolving. We focus on optimising your Google Ads spend/budget, the result is an adaptive process of ongoing iterative development and testing.

  • Market Research. First, we conduct market analysis to examine your unique selling points and specific target market to ensure Google Ads is the right tool for your business, based on your advertising goals.
  • Build the Campaign. We’ll identify the most promising Google Ads opportunities and build a structured roadmap tailored to your unique business objectives and influencing market conditions.
  • Execute the Campaign. Next, we implement your Google Ads campaign, using our industry-leading analytics and optimisation techniques to optimise, optimise again, then optimise even more.
  • Test and Adapt the Campaign. As your Ads Campaigns are fluid, our hands-on Google Ads management specialists evolve your campaigns. They are continually learning, adapting, and improving your campaigns performance to extract the maximum value from your advertising dollar.

Since only 3% of North American agencies hold the Google Premier Partner designation, with CPM you are in good hands. Google continually supports and vets our team to ensure that we always adhere to the latest advertising management best practices. And it means we are bona fide Google Ads experts, just as we’re specialists in the other complementary digital disciplines your business requires for success.

  • Custom Web Development
  • Search Engine Optimisation (SEO)
  • Organic Keyword Rankings
  • User Experience (UX)
  • User Interface (UI) design
  • Digital Marketing
  • Social Media Advertising

The Google Ads specialists at CPM conduct a thorough, ongoing strategic campaign analysis to ensure we efficiently allocate your budget as effectively as possible. If there’s a way to make your campaigns perform better and operate more efficiently, we’ll find it.

As a digital performance agency and we are driven by data. So, we feel you should be able to see exactly how we are performing for you. CPM will give you the tools and reports you need to see what we are doing and how well it’s working:

  • Analytics Ads Metrics
  • Call Conversion Tracking Software
  • Ongoing Marketing Check-ins
Winning SEO Strategies Icon

Ads Testing & Bids Strategies

Winning SEO Strategies Icon

Ads Testing & Bids Strategies

Since other agencies take an automated set-it and-forget approach. We continually test ad copy, target keywords, website landing pages, and adjust bidding strategies to get the most out of every marketing dollar.

Best SEO Practice Icon

Hyper-Local Demographic Targeting

Best SEO Practice Icon

Hyper-Local Demographic Targeting

We use target keyword, audience specific demographics and location-specific targeting to reach potential clients based on their geo-location search intent.

SEO Specialist Icon

Quantifiable Results

SEO Specialist Icon

Quantifiable Results

Top tier analytics data provides transparency on your advertising campaigns and goals to determine real world value.

Winning SEO Strategies Icon

Machine Optimization

Winning SEO Strategies Icon

Machine Optimization

Using artificial intelligence-led software data, we reduce the time required to analyze and dissect data to provide our SEO experts with actionable information they can use.

Best SEO Practice Icon

Target Audience

Best SEO Practice Icon

Target Audience

We research your business, customers, competitor strategy and your local demographic market to determine your ideal target audience.

SEO Specialist Icon

Ads Best Practice Optimization

SEO Specialist Icon

Ads Best Practice Optimization

As a Google Partner, we continually stay informed of Ads platform updates. We use industry leading techniques and a little of our own special sauce to increase Ads leads and decrease your Ads costs.

Winning SEO Strategies Icon

Ads Conversion & Goal Tracking

Winning SEO Strategies Icon

Ads Conversion & Goal Tracking

Investing considerable resources to track high-value actions and high-value conversions which all means everything we do is measurable and accountable.

Best SEO Practice Icon

Manual Review

Best SEO Practice Icon

Manual Review

Most agencies take a set it and forget it approach to Google Ads. Not so at CPM, we actively review your ads and ads performance manually to ensure effective performance.

SEO Specialist Icon

Google Ads Experts

SEO Specialist Icon

Google Ads Experts

Our AdWords team will contribute to the Strategy and Innovation to drive your business forward offering proactive advice and creative solutions to drive high-quality leads.

pattern
SEO SEM Visibility | Creative Pixel Media | Dental Marketing & Website Design | Calgary & North America

Transparency and Accountability

We spend your $$ as if they were our own!

By taking this approach, we ensure that our data-driven Google Ads campaign management delivers tangible commercial and financial results. We are not here just to increase traffic or generate vanity metrics like impressions and clicks – we are focused on conversions. Results are results – period!

Transparent Performance Metrics you can track yourself.

Data-Drive Analytics are at the heart of our unique CPM approach to digital marketing. Our online performance tracking platform, puts industry-leading analytics at your fingertips, providing complete Google Ads transparency.

Better Tools, Better Analysis, Better Campaign Choices.

The CPM team is armed with the latest artificial intelligence (AI) and machine learning and process automation tech. This gives our Google Ads experts deeper market insights, more accurate information that translates into better campaign performance and a multiple times Return on Investment for you.

Dental, Chiropractic, Physiotherapy & Professional Practice Google Ads (AdWords) Management

Our Google Ads (AdWords) management services are results orientated, meaning we are obsessive to get you the results you are looking for. Here are just a few things we do behind the scenes at CPM that are included in our monthly Ads management services.

  • Full AdWords Management and Strategic Campaign Setup
  • A dedicated account manager and highly experienced AdWords Expert
  • Keyword research and negative keyword list management
  • Data driven ad bidding adjustments and optimization
  • Bidding ad adjustments by device, location, time, gender, age & income
  • Google Ad extension optimisation
  • Google Ad split testing and optimization
  • Highly optimized Landing Pages built for conversion
  • Text ad copywriting
  • Video and Image ad creation (optional – if required)
  • Remarketing through search & display (if applicable)
  • Detailed monthly performance reporting

Our team are experts in setting up and optimizing your campaign. Optimization through split testing ad copy, improving landing page design or calls to action to achieve the desired outcomes. Each month we let you know what we did, and more importantly, what we are doing next.

SEO Gurus | Creative Pixel Media | Dental Marketing & Website Design | Calgary & North America

Frequently Asked Questions (FAQ's)

We take your investment $$$ and confidence in our team very seriously. We are also very aware of how daunting it is to sift through digital marketing companies that give you PROMISES and fall very short on RESULTS. At CPM, we stand by custom-tailored marketing strategies and our approach of DATA DRIVEN ACCOUNTABILITY! Therefore, If you invest $200, $4,000 or $60,000+, you should see a DOUBLE in your opportunity return! If not, your next year of Google Ads Management fee is FREE OF CHARGE for the next 365 days!!!. *2x ROI is based on a one year average

SEM stands for Search Engine Marketing and is often confused with SEO which stands for Search Engine Optimization. SEM refers to paid search results utilizing Pay Per Click (PPC) advertising using paid search ads and search advertising using marketing platforms such as Google Ads (formerly Google AdWords), Microsoft (Bing), Facebook Ads, or even Yahoo Search Ads.

Since the term Googling is now in the Oxford Dictionary as verb, the #1 search platform is considered Google Search. To complement their search offerings, Google Ads is considered the top tier tool for online paid marketing (SEM). CPM uses Google Ads to provide our client with an immediate return on their paid advertising budget.

While Google Ads is an immediate pay to play platform, SEO (Search Engine Optimization) is a long-term solution that builds your “Organic” ranking. The two terms should not be confused as SEO has a foundational element used to achieve your digital footprint. With Google Ads you can simply pay to show up immediately for keyword ranking terms in Google Search.

In short, the answer is no. However, the caveats are that ineffective Google Ads management can lead to wasted advertising opportunity $$ spent when the user does not have experience or certification to run strategic and targeted Google Ads campaigns. A lot of clients voice the objection that Google Ads is too expensive. However, while Google Ads does cost money, the question must be asked are you getting the return on your investment. Otherwise, you must ask why are many ads costing so much?

Just like hiring a good accountant to help you save money on your taxes and to effectively manage your business costs, the same applies to hiring CPM as your professional Google Ads manager. Our methodical and strategic approach first starts with analyzing your market, your services, your keywords, and your target market demographics. Since Google Ads changes constantly, trying to keep up to date as a small business owner is almost impossible as you will most certainly be wasting $$. At CPM we have a Premium Partner relationship Google that allows one single point of contact that we can reach out to whenever we need to. While Google Ads Express (basic) is available for the masses, our special relationship affords us behind the scenes tools and access to beta services and premium support.

This is greatly variable question as it all depends on your budget, competition, your goals, and your expected return on investment (ROI). The CPM approach to Google Ads is always to start conservatively and focus on maximizing your ROI while ensuring that each and every $$ is spent as effectively to target high-quality clients.

The importance of Great SEO can never be replaced but Pay Per Click (PPC) can complement any effective Organic SEO campaign. Since it can take a long time for your SEO Content to Rank, and sometimes it just never does, PPC can target new keywords effectively for you right away! Additionally, have Google Ads running can take away from your competition who are competing against you organically as there is only so much screen real estate on a page and Google would prefer to show your ad versus showing your competitors organic placement.
Pattern Line Image

Request Your Complimentary Website Evaluation & Marketing Strategy Session

Submit Website Evaluation Request

Still not sure What Service is Right for YOU? Give us a call!